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Join other savvy entrepreneurs who are becoming Farmers agency owners. Fill out an interest form today.

“I love the feeling I get when I help a client protect their family and business, I love educating them, I love bringing the good news of good coverage after a claim. I love to be part of my client’s professional team like their attorney, CPA, doctor and so on.”
-Jeff, 28-year Farmers Agent
Process
Capital Requirement
● Minimum of $100,000
Background Check
● Satisfactory results of background check
Licensing and Training
● Property, Casualty, Life, and Health licenses prior to full-time appointment
● University of Farmers® training program
Branded Office Location
● Office location at time of full-time appointment
● Fully equipped and compliant with Farmers brand standards
Agency Staff
● Minimum of two licensed and appointed agency staff members at full-time appointment

If you’re a businessperson with capital and initiative, building a Farmers® agency may be just the ticket for you. Farmers can help you by providing you with a professional coach who can mentor you as you build a business plan for success. You’ll also be provided with training and access to resources to help you pave the way. Motivated agency owners can enjoy lucrative bonus opportunities as you work to build your business.
Benefits
Economic Interest
● Contract Value according to the terms of the appointment agreement
Sale of Service and Commission Rights
● Opportunity to sell service and commission rights
Exterior Branding Bonus
● Bonus of up to $6,000 for initial exterior branding for an approved office location
Signing Bonus
● $5,000 bonus following full-time appointment
Bonus Based on Reserve Program Net NB Commissions
● One-time bonus based on applicable net new business commissions while on the Reserve Program
● Bonus paid subject to specified maximum amount
Monthly Bonus Based on Net NB Commissions
● Bonus opportunity based on applicable monthly net new business commissions and applicable production for up to three years
● Bonuses based on Life and Commercial commissions are subject to specified maximum amounts
Annual Bonus Based on Net NB Commissions
● Bonus opportunity based on applicable 12-month net new business commissions and applicable production for up to three years
● Bonuses based on Life and Commercial commissions are subject to specified maximum amounts
Programs, products, and bonus opportunities are not available in all states
Insights and Knowledge for Agency Owners
Be Your Own Boss

You’ll have multiple ways to maximize your personal income, including residual income and quarterly bonus opportunities. Not to mention your hard work could qualify you for a variety of rewards and bonuses, including destination trips for Farmers Achievement Clubs.
Build or Buy Your Agency

It’s your business. No one gives you more freedom to manage it your way—starting with the option to build or buy an agency. Whether it’s through our Retail, Acquisition or Protégé program, you will have an experienced professional who can help you through the process.
Build a Legacy

As a Farmers® agency owner, you have the opportunity to grow a family legacy and establish generational wealth. With the right combination of skill and passion, Farmers agency owners can enjoy unlimited income potential. Set your goals and get to work. Build wealth beyond yourself.
Support

Great business relationships start with support. No matter where you decide to open your agency, you will benefit right from the start with our award-winning University of Farmers® training program and have access to knowledgeable professionals to help support your business and the backing of a strong and respected brand.
Personable and Informed Agency Owners

Farmers® agency owners contribute to a strong community. Plus, by supporting local schools, youth programs, sports teams, charity organizations and more, you can become a well-known and valued community leader that can help make a difference in people’s lives.
Product Portfolio

The Farmers Insurance Group of Companies® is a multi-line, multi-company insurance and financial services group with over 85 years of experience.
As a Farmers® agency owner, you’ll have the opportunity to offer your community over 50 different products ranging from home and auto to business, life and financial services.
Why District Managers and Agents Chose Farmers®
About Max M Amoroso
If you are a talented individual with an entrepreneurial spirit, I will work with you as your business coach to help you set your goals, and help you along your agency ownership journey. I serve in this capacity for other agency owners and help support and coach them as they build customized business plans. I understand that starting your own business can be intimidating. Farmers® and I have tools and resources to help you grow your business, including award-winning training at the University of Farmers®, financial support options and a nationally recognized brand.
About the District
Our District revolves around our vision and goals. These beliefs provide us with a unified clear understanding of our purpose to help Farmers agency owners in our District. I believe that if we adhere to our vision and meet our goals, we will be successful. Learn more about what it means to join my District and the Farmers family as an agency owner today.
Contact Info
Office Hours
Sunday: Closed
Monday: 8:30 AM – 5:30 PM
Tuesday: 8:30 AM – 5:30 PM
Wednesday: 8:30 AM – 5:30 PM
Thursday: 8:30 AM – 5:30 PM
Friday: 8:30 AM – 5:30 PM
Saturday: Closed
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